Handwritten Logos

Handwritten Company Logos

Handwritten logos can be quite telling on an unconscious level about your philosophies and the mind set of your company. My logo “Positive Strokes Handwriting Analysis” was styled by a friend of mine who had knowledge of calligraphy. She wrote out the two words ‘Positive Strokes’ and based on my knowledge of graphology, I asked her to refine the letters, making this one wider, this one taller, this one this way, this one that way because I wanted to convey a specific message behind the strokes of the writing.

I asked her to print the capital letters ‘P’ and ‘S’ because printed capitals mean artistic and creative abilities. I had her mix printing and writing because when these two forms of writing are well integrated (that is, the letters look as if they belong together) it indicates above-average intelligence.

I asked her to make the letter ‘o’ very clear (no extra loops) projecting my own frankness, clearness and honesty. I asked her to keep the ‘s’ printed in the word ‘Positive’ because printed s’s indicate constructive thinking processes. I asked her to keep the i-dots very round because round i-dots indicate loyalty. I kept the i-dots close to the i-stems because it meant good orientation toward detail.

I instructed that the t-bar be kept high on the t-stem because this would project high goals. I made sure the t-bar was long because it indicated enthusiasm, charisma, and natural leadership. I had her form the t-bar to look somewhat like a ‘dagger’ to indicate wit. I made sure the letter e’s were well looped because it would project broad-mindedness and tolerance.

I purposely requested the word endings be wide because it would project generosity, kindness and a giving spirit. I made sure the entire logo angled upward, indicating optimism and a positive mental attitude. I had her make a strong, single, bold underscore under the logo which would project self-reliance.

I made sure there was a greek ‘e’ leaning against the letter ‘r’ in the word ‘Strokes’ because it would indicate a love of learning and challenge, and a need for harmony. Further, I made sure the buckle of the ‘k’ in the word ‘Strokes’ was higher than the tops of the lower-case letters because it would indicate ‘defiance’, meaning I was projecting I needed to be my own authority figure. In addition, I made sure the traditional ‘s’ in the word ‘Strokes’ was sharp-topped, indicating ‘steadfastness’: That is, if I was interrupted, I could stay in control and get back to what I was doing easily.

Make sure you style all your handwritten logos to project the message you consciously intend others to interpret from the logo!

Be sure to view my 5-minute “Power of the Pen” DVD on my Home Page at www.handwritinganalysistoronto.com